lundi 23 décembre 2013
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Do I Need To Have A Blog To Be Considered For Car Sponsorship?
By Chris R
In today's information age a web page is as common as a business card. Look up any business entity, product, service, brand, etc. Everything has a webpage. If you are seeking suggestions about how to get sponsored so that you can get discounts and free parts for your race car you should certainly plan to have a website or blog too. And it should look professional. Fear not, it is not as hard as you might imagine. If you have some basic computer skills and are also familiar with using the world wide web, you should be able to launch a simple internet site - a blog is the perfect solution for this.
So, what should you have posted on your blog? You are essentially creating a profile site for your racing efforts to share with viewers - an audience you are going to accumulate with time. Prospective sponsors will visit your blog to get a sense of whether they find value in sponsoring you and your car. When these companies go to your blog they should see content in the form of blog entries, photos from the build and/or events you have been competing in, an "about us" page which talks about your auto racing plans and successes, a "contact us" page, and of course, a page displaying your current sponsor logos with links pointing to their websites.
The most effective and best approach to build a professional looking blog is to sign up for a website hosting service that features Wordpress hosting and domain name registration together. Wordpress is considered the most widely used blogging platform in the world. You shouldn't be spending more than $8 per month for a blog site. A number of hosting companies make it very simple to setup a Wordpress blogging site too - some in less than 5 minutes. And that means you can have a basic website up with photos and some event blog posts in no time at all.
And before you make the mistake of asking your nephew (or friend, co-worker, etc) who claims to have experience in web design to build a site for you, take a minute to learn how simple the process is. The beautiful thing about Wordpress that you may easily get a site created and change up the appearance of your blog with a few mouse clicks. No web design/development or programming knowledge is needed. All you have to do is read through the Wordpress Codex to become familiar with the administration of your Wordpress blog site. If you're a reader, pick up an instructional book on Amazon or your local book store - just make sure the book is current and the material is relevant to recent versions of the Wordpress script.
Yes, sponsors will certainly expect you to have some sort of website, preferably a blog which will be kept up to date with all of your event participation. Now that you know how painless and inexpensive it is to create a blog there isn't anything preventing you from starting your own and building up an online racing profile which sponsors will look over to identify if you are worthy of sponsorship.
So, what should you have posted on your blog? You are essentially creating a profile site for your racing efforts to share with viewers - an audience you are going to accumulate with time. Prospective sponsors will visit your blog to get a sense of whether they find value in sponsoring you and your car. When these companies go to your blog they should see content in the form of blog entries, photos from the build and/or events you have been competing in, an "about us" page which talks about your auto racing plans and successes, a "contact us" page, and of course, a page displaying your current sponsor logos with links pointing to their websites.
The most effective and best approach to build a professional looking blog is to sign up for a website hosting service that features Wordpress hosting and domain name registration together. Wordpress is considered the most widely used blogging platform in the world. You shouldn't be spending more than $8 per month for a blog site. A number of hosting companies make it very simple to setup a Wordpress blogging site too - some in less than 5 minutes. And that means you can have a basic website up with photos and some event blog posts in no time at all.
And before you make the mistake of asking your nephew (or friend, co-worker, etc) who claims to have experience in web design to build a site for you, take a minute to learn how simple the process is. The beautiful thing about Wordpress that you may easily get a site created and change up the appearance of your blog with a few mouse clicks. No web design/development or programming knowledge is needed. All you have to do is read through the Wordpress Codex to become familiar with the administration of your Wordpress blog site. If you're a reader, pick up an instructional book on Amazon or your local book store - just make sure the book is current and the material is relevant to recent versions of the Wordpress script.
Yes, sponsors will certainly expect you to have some sort of website, preferably a blog which will be kept up to date with all of your event participation. Now that you know how painless and inexpensive it is to create a blog there isn't anything preventing you from starting your own and building up an online racing profile which sponsors will look over to identify if you are worthy of sponsorship.
About the Author:
Need more info on how to land car sponsors, and detailed articles on how to set up a blog, visit CarSponsorshipGuide.com and browse through some great tutorials.
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